Monday, March 2, 2009

What Would Google Do?

So I'm reading "What Would Google Do?" and I'm sure I will be referencing it a few times over the course of the next couple of weeks, but here is a little food for thought. In the words of Jeff Jarvis:

"We have shifted from an economy based on scarcity to one based on abundance."

"Enabling customers to COLLABORATE with you in creating, distributing, marketing and supporting products is what creates a premium in today's market."

The more we collaborate, partner and form strategic alliances the more efficient we will all become in the way we conduct business and we might not be in the situation we are currently in, in the future. We will be efficient and lean relying just as much on outside partners as inside employees.

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